Beyond the Birds and Bees
An innovative startup take on hands on education.
Reimagining the birds and the bees discussion.
The client had the Initiative to create a product that would innovate and shape relationships and sexuality education for young people in New Zealand. This idea aimed to provide a "one-stop-shop" for young people to access accurate and useful information and resources, removing the awkwardness and allowing young people to explore what they want, when they want, on their own device in their own time. The app used a four phase research, design, build and then launch approach.
The research phase of this project was mostly completed by the client. From here, we were approached to build out a user journey of how the young people would want to use the app. This was then developed into wireframes and then a design system was applied. With this all being done in Figma, a working prototype was developed so that the key stakeholders could see it in action. Once the development of the app was reaching the beta stage it was passed around user testing groups where it received great feedback. As of 2022, it is being used within small test groups to judge reaction, iterate on content, and gain further support from organisations such as the Ministry of Health in New Zealand.
Research, design, build and launch.
